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Business-to-Business (B2B) Sales Skills

Business-to-Business (B2B) Sales Skills

Business-to-Business (B2B) Sales Skills

This course provides a comprehensive guide to B2B sales. Participants will learn how to identify and qualify leads, build strong relationships with key decision-makers, navigate complex buying committees, and close high-value deals. The focus is on a consultative approach, positioning the salesperson as a trusted advisor.

Course Outline

The B2B Sales Landscape

  • Understanding the B2B Buyer
  • Consultative Selling Approach
  • Strategic Prospecting and Lead Qualification
Code
SM-03
Type
In-House
Duration
3 days
Modules
5
Skill Level
Intermediate
Language
EN
Max Students
20
Certificate
Yes
Assessment
Yes

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